Traditional Hungarian plum jam is a product that is always present in every Hungarian family. Its naturally sweet and sour taste pairs perfectly with toast bread or crisp croissants for a light breakfast. You can also use it with yogurt for a quick and healthy snack. With its pure, plum jam also makes an ideal ingredient for baked cakes. Traditional Hungarian pure plum jam has been introduced to the Japanese market through food festival in Japan and exchange events between Hungary and Japan; and it has been welcomed beyond expectations. Since the beginning of 2022, the traditional Hungarian plum jam with beautiful design has been sold on the two largest e-commerce sites in Japan, Amazon Japan and Rakuten. Before that, a large Japanese corporation in the restaurant and pastry business used Hungarian plum jam for croissant. It’s a new combination of chocolate and plum jam in a hot crispy croissant, enjoying with a perfect cup of coffee.